Moores on Main

Steve and Wendy Moore celebrate after learning they won the Wisconsin Economic Development Corp.’s annual Main Street Makeover competition. The Moores will add $10,000 of their own to a pool to renovate the store.

You would have thought Steve and Wendy Moore had won the Super Bowl.

The co-owners of Ashland’s Moores on Main clothing store learned Thursday that they had won a statewide Main Street Makeover contest, celebrating with jumps of joy, fist pumps and cheers as Ashland Area Chamber of Commerce director Mary McPhetridge made the announcement.

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